I'm Mark Olson

Rochester, MN

When AI learns to do a job you're still doing by hand, I post it here. Plain English, every number sourced. For shop and trade owners.

Who I am

I've worked with technology since the late 1980s. For 17 years I watched business owners outside the marketing world spend on tools that mostly failed. The pattern was always the same: they bought technology instead of focusing on real outcomes.

I now run Profit Driven Tech alone. AI does a large part of the work. I use it every day as an actual business partner in my own company and I show the work.

I'm the face and spokesperson for Profit Driven Tech.

Project 2045

“From now until 2045, that's going to be our YouTube thing, Project 2045... that's like 19 years. We don't even know what is going to happen in six months.”

“I think going at six-month intervals is probably the only way to do it without losing your brain.”

“If you do not know how to run AI, somebody with AI is going to come along and flat out eat your lunch.”

Project 2045 · @themarkolson on X · YouTube · Profit Driven Tech